Digital Marketing
Moving Sales With Trajectory-Based Mobile Advertising
A curated excerpt from Tap by Anindya Ghose.
Frontiers
Latest
AI & Machine Learning
Video: The Impact of Machine Learning on Work Is Bigger Than You Think
A new phase of technology-enhanced work is upon us.
AI & Machine Learning
The Fundamental Flaw in AI Implementation
The value of enterprise-level AI depends on what an organization’s people do with it.
When People Don’t Trust Algorithms
University of Chicago’s Berkeley Dietvorst explains why we can’t let go of human judgment — to our own detriment.
AI & Machine Learning
Video: Preparing for the Changes AI Will Bring to Tomorrow’s Jobs
A panel at the 2017 MIT CIO Symposium discusses how artificial intelligence will transform how we work.
AI & Machine Learning
Ethics Should Precede Action in Machine Intelligence
A featured excerpt from The Mathematical Corporation by Josh Sullivan and Angela Zutavern.
Global Strategy
Leading to Become Obsolete
Haier CEO Zhang Ruimin is transforming a manufacturing giant into a platform for entrepreneurship.
AI & Machine Learning
Augmentation Versus Automation: AI’s Utility in the Workplace
The challenges of leading companies through the AI revolution were examined in a recent symposium.
Culture
Inspiring Employee Creativity
In a thought-powered world, leaders must look beyond planning and execution and inspire ingenuity.
Digital Marketing
Supply Chains Built for Speed and Customization
Thanks to technologies like 3-D printing, a new supply chain model is emerging.
Data & Data Culture
The Subtle Sources of Sampling Bias Hiding in Your Data
Large amounts of data don’t inherently remove sampling bias; in fact, they may make it worse.
Analytics & Business Intelligence
A Data-Driven Approach to Identifying Future Leaders
Some companies are using assessment tools to help identify employees with leadership potential.
Digital Marketing
The Power of Consumer Stories in Digital Marketing
Sharing consumers’ positive stories about a brand can be a highly effective marketing strategy.
AI & Machine Learning
But Will the Algorithms Have Empathy?
How soon will smart machines start looking out for our health?
Developing Strategy
What You Need to Know Before Starting a Platform Business
There’s probably never been a better time for platform businesses. But they aren’t easy to launch.
Collaboration
The Need for Culture Neutrality
As firms work with increasingly diverse arrays of people, they need to adopt leadership standards that cross geographies.
Collaboration
The End of Corporate Culture as We Know It
In the age of networked enterprise, strong cultures may turn from assets to liabilities.
AI & Machine Learning
How Far Will Robots Go?
Automation brings with it questions about what to do about worker displacement.
Platforms & Ecosystems
Choosing Scope Over Focus
New digital technologies are changing the rules of competition by expanding the boundaries of what a company can handle and introducing new sources of advantage.